Hilary Carr, VP Marketing, comes to AMediaVision with 19 years experience in marketing, promotions, special events, media production: television, radio, print, paid programming and internet marketing including award winning achievements in advertising. Hilary is a five-time award-winning television producer and a member of the Academy of Television Arts and Sciences. Having been senior producer of the show ‘The Evidence’ for several years, she combines practical working knowledge of producing with years of marketing expertise that incorporates market research, marketing plan development with budget and cost management maximizing dollars to increase opportunities for film and TV distribution.
As a past Regional Director of Marketing - West for Montecito Property Company, Hilary developed and implemented marketing strategies which led to $495 MM in sales in the western region from September 2005 through May of 2006. In July, 2005, she produced Montecito Property Company’s The Great Condo Giveaway Sweepstakes promotion resulting in PR and promotional media support valued at $693,000.00 and 34 entrants who purchased condominiums totaling $13.6 MM in sales. Montecito Property Company became the fastest growing company in the sector. Hilary served most recently as the Marketing & Sponsorship Director for Beverly Center, a premier 900,000 sq ft fashion center located at the edge of Beverly Hills and Hollywood. She designed marketing, advertising and publicity generating an increase in center sales of 7% in 2007 and 9% in 2008 despite a slowing economy and declining numbers industry wide. Her holiday PR campaigns set new highs in exposure by surpassing 12.5 million viewers internationally and over $700,000 in media value for ’06 and ’07 holiday seasons. Hilary’s 2008 sponsorship sales broke a 25 year glass ceiling with the longest running auto sponsorship in center history. Hilary currently heads up the marketing and specialty sponsorship programs for several of AMediaVision’s projects.